Forming an Opportunity Belief: A Twist on Opportunity Identification
I feel there is an opportunity when it comes to alarm clocks and people tending to sleep through them. Some people tend to sleep through their alarm clocks either through their phones or traditional alarm devices. I found this need through personal experiences of sleeping through my alarm countless times. I feel there isn’t much out there that people are doing to fulfill this need. At this point I feel there is a 80% chance this opportunity exists. To find out whether this opportunity existed, I went out to a mall and asked random people a series of questions. The questions are listed below. Do you typically sleep through your alarms? If so, how long has this been occurring? How are you currently addressing sleeping through your alarm clock? Did you come up with solutions to solve this issue? If so, are you satisfied with your solution? Why? Reflection: After conducting the interviews, I concluded that my opportunity might not actually be feasible. 2 of the 3 ...